PARKHOY · پرخویFood knowledge
PARINAZ · PARASTO · KHOY

Our Khoy story

A family’s connection to Khoy and the food it hopes to share.

Explore products

Where our story begins

PARKHOY brings together Parinaz, Parasto, and their connection to Khoy.

Parinaz and Parasto plan to introduce carefully selected food sourced through Khoy to customers in Tehran. The business is at an early stage; each product’s actual origin will be stated after it has been confirmed.

Avrin Mountain near Khoy

A place with a story

Explore the ten-photo Khoy gallery on the Persian homepage.

Landscape

The Avrin mountain and the surrounding area.

View gallery

Beekeeping

Documentary photographs from Khoy County.

View gallery

Bazaar

Images of the city’s historic marketplace.

View gallery

The PARKHOY journey

A clear distinction between our plans and confirmed product facts.

  1. 1. KhoyOur connection
  2. 2. SelectionProduct evaluation
  3. 3. DescriptionVerified details
  4. 4. OrdersWhen sales begin

General photographs of Khoy do not show PARKHOY’s actual suppliers or product farms. We will add product-specific images when those relationships are confirmed.

The people behind PARKHOY

Parinaz and Parasto are developing this family business.

We will share a supplier’s story and photographs only after working with them and receiving permission.

Explore further

Read about the product categories and selection approach.

HoneyLegumesOur approach
PARKHOY · FOOD KNOWLEDGE

Healthy habits in everyday life

A selection from 20 verified specialists across PARKHOY. These are published educational takeaways, not product endorsements.

Amy Bentley

Amy Bentley

PhD

Professor of Food Studies, New York University

Consider food traditions alongside your family’s needs.

Editorial summary for general education; this person does not endorse Parkhoy.

Academic profile · Reading and references
Jorge E. Chavarro

Jorge E. Chavarro

MD, ScD

Professor of Nutrition and Epidemiology, Harvard

Consider the quality of your whole eating pattern over time.

Editorial summary for general education; this person does not endorse Parkhoy.

Academic profile · Reading and references
Judith Wylie-Rosett

Judith Wylie-Rosett

EdD, RD

Nutrition and chronic-disease researcher, Einstein

Look at the quality of all meals across the week.

Coauthor of the AHA dietary statement; takeaway paraphrased from the shared statement.

Verify credentials · Read guidance
Walter C. Willett

Walter C. Willett

MD, DrPH

Professor of Nutrition and Epidemiology, Harvard

Keep healthy eating simple and pay attention to everyday choices.

Educational takeaway based on the linked research/profile or institution guidance; not a personal endorsement of PARKHOY.

Verify credentials · Read guidance
Eric B. Rimm

Eric B. Rimm

ScD

Professor of Nutrition and Epidemiology, Harvard

Let consistent choices shape a healthy long-term routine.

Educational takeaway based on the linked research/profile or institution guidance; not a personal endorsement of PARKHOY.

Verify credentials · Read guidance
Qi Sun

Qi Sun

MD, ScD

Associate Professor of Nutrition and Epidemiology, Harvard

Look at the overall diet rather than making health promises about one ingredient.

Educational takeaway based on the linked research/profile or institution guidance; not a personal endorsement of PARKHOY.

Verify credentials · Read guidance
Lilian Cheung

Lilian Cheung

ScD, RD

Lecturer in Nutrition, Harvard

Slow down and notice your choices when eating.

Educational takeaway based on the linked research/profile or institution guidance; not a personal endorsement of PARKHOY.

Verify credentials · Read guidance